Leadership SD Recap : Session 4 : Watertown

By Casey Schultz

Watertown was the location for session 4 for Leadership SD. If you don’t read any further – it was another great session and experience, just like the previous 3. Watertown’s focus revolved around Rural Initiatives.  Day 1 Our first stop took us to Lake Area Technical College. For as much as we hear the accolades…

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Great Work. Even Better Clients.

By Casey Schultz

It’s that time of year again. Time to celebrate the great work that our team has accomplished throughout the past year for our awesome clients. You guessed it, the American Advertising Awards (AAAs). The AAAs are held annually by the American Advertising Federation (AAF) and is the industry’s largest and most representative competition for creative…

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7 Q’s With Sarah

By Casey Schultz

Breakfast or dinner? Describe your ideal meal.  Dinner 100%. I despise eggs, so breakfast is usually pointless for me. My ideal dinner would be a bacon-wrapped filet *medium-rare* with McCormick & Schmick’s Shrimp Kisses, grilled asparagus, and a glass or two of Pinot Grigio. *Chef’s kiss* How did you come to be at Caliber? I…

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New Face at Caliber

By Caliber

We are excited to introduce a new face to the crew, Joel Dirnberger! Joel is joining our team as a Graphic Designer and brings a fresh perspective with him. Learn more about Joel and why we’re thrilled to have him join the crew! Where are you originally from? I was born in Hawaii but grew…

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Conquering Writer’s Block

By Casey Schultz

Behind every copywriter is the pesky roadblock standing in their way. Writer’s block. It’s inevitable and something that every writer struggles with. We all have our ways of pushing through it, but I thought I would share a few of mine. Clear your mind We’re human. We have a million things on our minds. Try…

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Say Yes!

By Lindsey Morris

Going into the year 2022, I set a new challenge for myself – say yes more and no less. More specifically, to things that are going to challenge me, improve me in some way, or push me out of my comfort zone. If you are anything like me, you might be hesitant to start something…

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A Visual Year in Review

By Mandy Sturdevant

The Caliber team was pleased to work with so many great clients on a lot of new and exciting projects this past year. As a creative, I thought it would be fun to reflect on the year in a more visual way. This small sample of miscellaneous illustrations and elements is a great visual of…

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One Step at a Time

By Casey Schultz

As we round up another year, I like to take some time to reflect on what went right, what went wrong, what sucked, and what I accomplished. That last point, what I accomplished, always sticks out to me personally and I’m sure is a key metric to many others as they look back on how…

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Cali-boration

By Casey Schultz

At Caliber, we value differing perspectives and inputs to provide our clients with holistic solutions. We understand that every individual has unique ideas and experiences, bringing us to conclusions that a single individual might not have thought of. Because of this understanding, we rely on and foster a collaborative approach to every situation. Though collaboration…

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Baking Spirits Bright

By Sarah Madsen

In true 2021 fashion, the Caliber elves have been hard at work preparing and transforming this year’s Chrisp-mix into something unlike you’ve ever seen before. To celebrate the most wonderful time of the year, the elves (and some guest elves) have created a Chrisp-mix cookie that encompasses Chrisp-mix in its original form but with a…

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Leadership SD Recap : Session 3 : Rapid City

By Casey Schultz

Session 3 of Leadership South Dakota took our class to Rapid City and just like the others, it was another great experience. This Rapid City experience was focused on Tourism, Natural Resources, and Military. Our First stop – Ellsworth Air Force Base. Admittedly, I know very little about Ellsworth or all the work that gets…

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Be a Mentor

By Brad DeVille

Mentoring is something that I really enjoy. I rarely turn down the opportunity to offer guidance to students or young professionals considering a career in advertising and marketing. Usually, you can tell in the first minute whether they give a darn or are just there because someone put them up to it.  Recently I was…

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