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Watching the Clock

By Jamie O'Brien on Nov 3, 2020

There has always been mixed feelings about Daylight Saving Time. And while a few areas of the country don’t follow it, the rest of us are left to figure out how to best adjust ourselves, both when it begins and when it ends. Now, I will admit that I don’t mind when it ends like it did just a few days ago. I feel as though I’ve just been given an extra hour to do with as I please, even though I’m not really sure I want an extra hour of 2020! 

So, how did you use that extra hour and how are you dealing with the time change? I admittedly used it to catch up on some much needed sleep. However, it also takes me a couple weeks to get adjusted to the change. Experts say to stick to your schedule and be consistent with your daily routines, but we all know that’s easier said than done. No matter what type of change we are going through, there is always that period of adjustment. 

At Caliber, we are here to help you when it comes time to make that needed change in your marketing. And unlike with the time change, sticking to the same routine and schedule day after day, can make your marketing become stale and go unnoticed. We understand that change is hard, just as our project manager, Tyler Ahlers, stated in his recent blog post, Change is a Challenge, but it’s also necessary to continue to improve yourself and your business. So, if you’re waking up earlier than normal, like me, this week and have a little extra time on your hands, send us a note! We’d love to talk with you about making a change!