A Bold Recruitment Effort
Recruitment in this day and age is difficult no matter what industry you’re in. Tower construction is a rigorous and grueling occupation and recruiting for it is just as difficult. Caliber and VIKOR worked together to create employee spotlight videos that uplift the role, the company and the individual worker. These videos explain specific benefits and opportunities that VIKOR offers that set themselves apart from their competitors. They also position VIKOR as a company that respects employees and gives them a voice in the promotion of the company and its culture.