May is here, which as a high school parent means AP and quarter exams, year-end assessments, sports playoffs and qualifiers, and confirmation. For the past several months our daughter’s goals were set, plans were made and hundreds of hours were spent studying and practicing. Now comes the fun part. Watching all of that hard work…

Breakfast or dinner? Describe your ideal meal.  Hands down dinner over breakfast. My go-to dinner meal is a chicken sandwich with all the toppings – lettuce, pickles, onion, cheese, garlic aioli with either a side of cheese curds or waffle fries and don’t forget the LARGE side of ranch and chilled glass of pinot grigio…

The Queen City. Session 5 took us to Sioux Falls. Knowing this was an area I had some familiarity with, I was most excited to reconnect with my classmates and try to accommodate those that might not be as familiar with Sioux Falls as the rest of us. Two of the main industries for our…

Watertown was the location for session 4 for Leadership SD. If you don’t read any further – it was another great session and experience, just like the previous 3. Watertown’s focus revolved around Rural Initiatives.  Day 1 Our first stop took us to Lake Area Technical College. For as much as we hear the accolades…

It’s that time of year again. Time to celebrate the great work that our team has accomplished throughout the past year for our awesome clients. You guessed it, the American Advertising Awards (AAAs). The AAAs are held annually by the American Advertising Federation (AAF) and is the industry’s largest and most representative competition for creative…

Breakfast or dinner? Describe your ideal meal.  Dinner 100%. I despise eggs, so breakfast is usually pointless for me. My ideal dinner would be a bacon-wrapped filet *medium-rare* with McCormick & Schmick’s Shrimp Kisses, grilled asparagus, and a glass or two of Pinot Grigio. *Chef’s kiss* How did you come to be at Caliber? I…

We are excited to introduce a new face to the crew, Joel Dirnberger! Joel is joining our team as a Graphic Designer and brings a fresh perspective with him. Learn more about Joel and why we’re thrilled to have him join the crew! Where are you originally from? I was born in Hawaii but grew…

Behind every copywriter is the pesky roadblock standing in their way. Writer’s block. It’s inevitable and something that every writer struggles with. We all have our ways of pushing through it, but I thought I would share a few of mine. Clear your mind We’re human. We have a million things on our minds. Try…

Going into the year 2022, I set a new challenge for myself – say yes more and no less. More specifically, to things that are going to challenge me, improve me in some way, or push me out of my comfort zone. If you are anything like me, you might be hesitant to start something…

The Caliber team was pleased to work with so many great clients on a lot of new and exciting projects this past year. As a creative, I thought it would be fun to reflect on the year in a more visual way. This small sample of miscellaneous illustrations and elements is a great visual of…

As we round up another year, I like to take some time to reflect on what went right, what went wrong, what sucked, and what I accomplished. That last point, what I accomplished, always sticks out to me personally and I’m sure is a key metric to many others as they look back on how…

At Caliber, we value differing perspectives and inputs to provide our clients with holistic solutions. We understand that every individual has unique ideas and experiences, bringing us to conclusions that a single individual might not have thought of. Because of this understanding, we rely on and foster a collaborative approach to every situation. Though collaboration…